Editor’s Note: This post is brought to you by Miriam Kingsberg, an assistant professor in the department of history at the University of Colorado, Boulder. This summer she visited the Deutsches Apotheken-Museum in Munich and has provided us with a review of its collections. All photos are courtesy of her as well. Enjoy!
During a two-month sojourn in Germany this summer, I eagerly anticipated a visit to Munich’s famed Beer and Octoberfest Museum—in the name of “research,” naturally. Less renowned than this hotspot and its many sister institutions, but equally relevant to historians of intoxicants, is the country’s sole attempt to reconstruct its pharmaceutical history: the Deutsches Apotheken-Museum (hereafter referred to as DAM), located since 1958 in the breathtaking Heidelberg Castle.
Editor’s Note: This post is brought to you by Miriam Kingsberg, an assistant professor in the department of history at the University of Colorado, Boulder. She visited the Jewish Museum Munich in July 2016 and has provided this review of their recent show, “Beer is the Wine of This Land: Jewish Brewery Tales.” Enjoy!
Friends of ADHS may be interested to learn of a new bilingual (German and English) exhibit: “Beer is the Wine of this Land: Jewish Brewery Tales” at the Jewish Museum Munich (Jüdisches Museum München). This event is part of a city-wide celebration of the five hundredth anniversary of the “Purity Law” that restricted German beer ingredients to barley, hops, and water (yeast was added later). The exhibit was inaugurated in April 2016 and will run through August 1, 2017. Admission is included in the museum’s general ticket price (6 euros for adults, 3 euros for students and the elderly, free for children under age eighteen).
The Jewish Museum Munich opened in 2007 in the heart of the old city, next to a new synagogue completed a year earlier (the historic synagogue was destroyed by the Nazis on Kristallnacht). Observers may notice a (deliberate) contrast to the iconic Jewish Museum of Berlin, which was established in 2001 and is often regarded as a model for similar institutions around the country. Berlin traces the full sweep of Jewish history in Germany and northern Europe, with special attention to the Third Reich (1933-1945) and the Holocaust. The Munich museum, by contrast, does not find it possible to reconstruct Jewish life under the Nazis, citing the lack of surviving artifacts as the primary reason. Instead, the institution seeks to educate the local public and visitors about Jewish culture and experiences—an especially important mission given today’s relatively small local community. On the basement floor, ritual objects from the permanent collection highlight the observances, celebrations, and rhythms of Jewish life.
Editor’s Note: This post is brought to you by Miriam Kingsberg, an assistant professor in the department of history at the University of Colorado, Boulder. She visited the New Museum of Agave Intoxicants in December 2015. Enjoy!
In December 2015 I found myself in Mexico for a new research project. Although my work had nothing to do with intoxicants (the subject of my first book), I couldn’t resist stopping by the Museo del Mezcal y Tequila (Museum of Mescal and Tequila) one free afternoon.
In years of travel, I’ve visited many intoxicants museums. The Drug Elimination Museum of Yangon, Myanmar attempts to scare schoolchildren away from methamphetamine with graphic images of dying addicts and bloody battles between traffickers and government forces. In Thailand’s Golden Triangle, not one but two Opium Museums recount the history of the drug in Southeast Asia and China as a tale of Western oppression and spur to state-building. The Coca Museum in Cuzco, Peru seeks to replace the legal, mildly stimulating plant’s fatally tarnished image as the raw form of cocaine, with a more positive association with national culture. Free coca-filled chocolates round out the experience. (They taste terrible.)
The Museo del Mezcal y Tequila, which opened in 2010, is a different experience altogether. Like Mexico’s other famed agave museums in Cancún and Guadalajara, this institution might best be characterized as a promotional opportunity for the alcohol with the fastest-rising sales in the United States. Although tequila has long suffered from its association with shots, drunk college students, and intense hangovers, in the past decade it has followed vodka, whiskey and bourbon into the luxury sector. Reflecting increasing demand among consumers for artisanal comestibles, most growth has occurred in super-premium sales (that is, tequilas that cost more than $30 per bottle and consist of pure agave). Meanwhile, mescal, associated even more firmly with “authentic” local production, is also experiencing booming growth—in fact, many tequila brands today have begun to fear its competition.
A pensive stone figure sits outside the National Archives Museum in Washington, D.C., atop a platform reading, “what is past is prologue.” But if a new exhibit, “Spirited Republic: Alcohol in American History,” is any indication, perhaps it should more appropriately read, “what is past is pregame.”